Turn insights into action items
Time to optimize your Foleon Doc creation!
You can compare your stats with the benchmark metrics presented in this report and turn the insights into action items, to improve your content. See examples below.
Is it taking you longer on average to create a Doc from start to finish? Use templates of blocks, pages, overlays, or entire Foleon Docs. Templates don't only save time but also help your team stay on brand. Learn more. More pages than average? Remember, the important thing is to keep your readers engaged. Can you shorten your content with more interactive elements like a video or use overlays to keep your pages more concise? Why is everyone republishing so often? Unlike PDF or print, Foleon Docs can be edited at a moment's notice. How many times have you double-checked your content for errors? Is your content up-to-date?
If you're creating tons of content, it's good to look at your work's quality. If the quality suffers from overproduction, you can tackle this problem by adding a pre-publishing quality check or further training the team members who create and publish your Foleon Docs. High bounce rate? First impression matters. Structuring your Docs well, adding important content high on the page, using compelling copy and visuals that engage the reader from the get-go, and optimizing CTAs make the viewer take action before bouncing.
Who is reading your content? Have you connected your CRM for page tracking so you can get insights into who these numbers really are?